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Aizone1 1 1800 1114 75

Aizone Typographic Campaign

Le studio renommé Sagmeister et Walsh a réalisé une superbe campagne pour la marque de luxe Aizone au Moyen-Orient, dirigée par Jessica Walsh et bien entendu très marquée par le style inimitable de Stefan Sagmeister.

Le studio graphique étant connu pour son travail typographique c'est sans surprise que l'on découvre des phrases fortes telles que "Forget Regret", "The Time is Now" ou encore "Talk Less Say More" ; mises en scènes sous forme de lettrages. La réalisation est simplement sublime : un jeu autour du body painting et de la lettre qui envahit l'espace de façon dynamique.

Découvrez plus d'image de cette campagne de publicité libanaise ainsi que son making-of dans la suite de l'article.

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Publié le 05/02/2013

36 comments add yours
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